Wednesday, January 12, 2011

Iryna Storozhuk for Anastasia Sagalovich 2010

My last photoshoot of 2010!

Words from designer Anastasia Sagalovich:
I have been passionate about fashion from very early on, since I was about four years of age. Some of my earliest memories are that of me making dresses for my dolls. If anyone is ever born to do a certain thing, mine seems to always have been fashion. I got my formal education and experience in fashion design in New York City from 2006 to 2009. In 2009 I moved to Miami and have worked here ever since. The majority of my designs are for women, though I also do some men’s wear on a smaller scale.
 Much of my inspiration comes from Classic Hollywood, and the starlets of that era, such as Audrey Hepburn, Marilyn Monroe, and Natalie Wood. I always loved to see the elegant sophisticated dresses which they wore in their movie roles. Movies like “Breakfast at Tiffany’s”, “Gentlemen Prefer Blondes”, “Gypsy Rose”, and “A Cat on a Hot Tin Roof” have had quite an impact on my design sense. That is why my designs tend to follow the same sort of style concept, emphasizing a woman's curves and classic timeless beauty.
 For the past two years, I have been doing fashion shows and shoots in South Florida (Miami Beach, West Palm Beach, and Fort Lauderdale), it all has been such a great experience. South Florida is one of the best places I know for fashion and it has allowed me the opportunity to work with many great people, gorgeous models, wonderful musicians, and very talented artists. As a young fashion designer, I can really appreciate all that South Florida has to offer.

Anastasia Sagalovich

Iryna Storozhuk for Christian Segui 2011 fashion editorial

Christian Segui was born on November 12, 1986 and raised in Hialeah, Florida.
He always wanted to be in the Arts and subconsciously was very into fashion but never really paid mind to it until he was in high school. When he was asked to design his first Prom Dress for a friend. From then on Christian was hooked in fashion and by his senior year of high school people knew him as the prom dress designer and he has had multiple friends wearing his designs to prom.
Christian went to the Art Institute of Fort Lauderdale and got a degree in Fashion Design and interned in Coral Gables with a local designer. He learned as much as he could between school and internships, but the most he learned on his own experimenting.
Fashion is Christian’s life and it’s his driving force to everything he does. Christian specializes in Wedding Gowns and Evening Gowns and now getting into Dancewear and Ball Room Costumes. He is influenced and inspired by old Hollywood/MGM/1940's time period as well as his Cuban background.

Christian Segui's contact information:
tel. 305-834-2054

Sunday, January 9, 2011

Iryna Storozhuk for Sha Alexon

My 1st photoshoot of 2011! Shooting for Sha Alexon...
Sha Alexon was founded in March 2010. Sha, who resides in New Delhi, India and Lauren Alexon, who resides in Miami Beach, Florida and was brought together while Lauren was modeling for Yasser Faraco. Prior to Sha Alexon, Sha was designing for multiple designers like Scala USA, Ashro, and Adrianna Papell. These brands and the companies he designed for are sold in stores like Dillards, Nordstrom, Bloomingdales, Lord and Taylor, Zara, Cashe, and Arden B. He started getting tired designing for other people and wanted a name for himself. Soon after, he came across model and makeup artist Lauren Alexon. During this time, Lauren had moved to Miami Beach from Maryland a few months prior to pursue her seven year experience makeup artistry career. Sha and Lauren were only going to work on a collection together but after collaborating and designing Sha and Lauren were both thinking, “I don’t want this to be over.” Therefore, they decided to create a label and Sha Alexon was born. A couple months later, Sha flew to Miami for a fashion show event and Sha Alexon was one of 6 designers to showcase at the Gansevoort Hotel Plunge rooftop, May 5th, 2010. Lauren’s mother Deborah Pouliot shipped her jewelry collection from Europe that she designed and created for Sha Alexon’s first collection. Since the event, Sha Alexon dresses have been in the Miss Hawaii, and Miss Brazil competitions. Also, Lauren was chosen to be a judge for the Florida Earth and Florida Teen Earth Pageants. “It’s an honor to represent for Sha Alexon and the judging process for an Earth friendly environmental cause.” Says Lauren. Currently, the ready-to-wear women’s collection will launch Fall/Winter 2011.

Sha & Lauren Alexon

Iryna Storozhuk for Travel Concepts Luggage